Public Affairs Specialist
The Public Affairs Specialist maintains proactive contacts with media outlets, legislative offices, veteran service organizations and health care affiliates. Actively pitches and places stories with local and national media outlets. Advises senior level management on development of media campaigns, communication plans, and strategies, as appropriate. Plans web-based, multimedia and video materials to convey information about VA to a variety of stakeholders. Serves as content manager of VA ECHCS's Internet and Intranet as they pertain to Southern Colorado, their catchment and their services offered, and the entire health care system as needed. Other duties include, but not limited to , the following:
Evaluates information from a variety of sources and provides feedback to senior management on public affairs trends and stakeholder attitudes. Coordinates with the VA ECHCS public affairs officer to assure effective management of staff assets. Develops and disseminates management reports, provides public relations and consumer affairs system oversight for the Southern Colorado region and its component sites. Serves as key spokesperson and media liaison and as such, is the point of contact for local, state and national media, the liaison for Veterans Service Organizations (VSO), congressional staffs, community groups, professional organizations, etc. Participates at public, civic or social events. Analyzes internal communication needs and develops publications or other informational materials for staff, patients, volunteers and others. Prepares and coordinates special events, patient newsletters, educational brochures, videos, public service announcements and other effective tools for a positive public relations program. Facilitates communication with external and Internal stakeholders and monitors the critical elements of the health care center public relations performance. Independently plans, implements and evaluates information programs, coordinating them with VA Central Office (VACO), VSOs, congressional offices, and staff. Coordinates special projects at the direction of the VA ECHCS Director. Advises and makes recommendations to the health Care system Director regarding the handling of media and community issues or concerns that have possible implications on the health care system. Prepares speeches for the Director upon request and provides other members of leadership relevant material for public presentation upon request. Initiates public relations campaigns based on issues, which are important to becoming the Employer of Choice. Evaluates the effectiveness and efficiency of public information programs for internal communications, media and community relations. Prepares news releases and photos for submission to regional and local publications and electronic media. Provides expertise in planning and implementation of special events, ceremonies, open houses, tours and other activities. Work Schedule:
07:
30 am to 4:
00 pm., Monday - Friday Compressed/Flexible:
Not Available Telework:
Available Virtual:
This is not a virtual position. Position Description/PD#:
Public Affairs Specialist/PD125180 Relocation/Recruitment Incentives:
Not Authorized Financial Disclosure Report:
Not required To qualify for this position, applicants must meet all requirements by the closing date of this announcement, 11/20/2020. Time-In-Grade Requirement:
Applicants who are current Federal employees and have held a GS grade any time in the past 52 weeks must also meet time-in-grade requirements by the closing date of this announcement. For a GS -12 position you must have served 52 weeks at the GS-11. The grade may have been in any occupation, but must have been held in the Federal service. An SF-50 that shows your time-in-grade eligibility must be submitted with your application materials. If the most recent SF-50 has an effective date within the past year, it may not clearly demonstrate you possess one-year time-in-grade, as required by the announcement. In this instance, you must provide an additional SF-50 that clearly demonstrates one-year time-in-grade. Note:
Time-In-Grade requirements also apply to former Federal employees applying for reinstatement as well as current employees applying for Veterans Employment Opportunities Act of 1998 (VEOA) appointment. You may qualify based on your experience as described below:
Specialized
Experience:
You must have one year of specialized experience equivalent to at least the next lower grade GS-11 in the normal line of progression for the occupation in the organization. Examples of specialized experience would typically include, but are not limited to:
work that involves experience with written and oral material, such as; speeches, news releases, news and feature articles, intranet/internet social media skills, responses to inquires that effectively convey information concerning programs and functions to any major organization; experience briefing news media representatives on organization's programs; advises senior level management on development of media campaigns, communication plans, and strategies,; effectively interacts with a variety of publics including news media representatives, Federal, State and Local government officials; gathering and interpreting data and making recommendations on public affairs strategies and policies, submitting reports and obligations in a timely manner. You will be rated on the following Competencies for this position:
Analytical ReasoningCompliance InspectionCreative ThinkingDecision MakingOrganizational Awareness Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religions; spiritual; community; student; social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience. Note:
A full year of work is considered to be 35-40 hours of work per week. Part-time experience will be credited on the basis of time actually spent in appropriate activities. Applicants wishing to receive credit for such experience must indicate clearly the nature of their duties and responsibilities in each position and the number of hours a week spent in such employment. Physical Requirements:
Work is generally sedentary with walking, standing and bending required during presentations, visits and tours of the health care system. Flexibility is required to accommodate events and activities occurring during other than normal business hours. Mobility is required in terms of staging and assisting staff with equipment and other materials. For more information on these qualification standards, please visit the United States Office of Personnel Management's website at https:
//www.opm.gov/policy-data-oversight/classification-qualifications/general-schedule-qualification-standards/.
Estimated Salary: $20 to $28 per hour based on qualifications.
Evaluates information from a variety of sources and provides feedback to senior management on public affairs trends and stakeholder attitudes. Coordinates with the VA ECHCS public affairs officer to assure effective management of staff assets. Develops and disseminates management reports, provides public relations and consumer affairs system oversight for the Southern Colorado region and its component sites. Serves as key spokesperson and media liaison and as such, is the point of contact for local, state and national media, the liaison for Veterans Service Organizations (VSO), congressional staffs, community groups, professional organizations, etc. Participates at public, civic or social events. Analyzes internal communication needs and develops publications or other informational materials for staff, patients, volunteers and others. Prepares and coordinates special events, patient newsletters, educational brochures, videos, public service announcements and other effective tools for a positive public relations program. Facilitates communication with external and Internal stakeholders and monitors the critical elements of the health care center public relations performance. Independently plans, implements and evaluates information programs, coordinating them with VA Central Office (VACO), VSOs, congressional offices, and staff. Coordinates special projects at the direction of the VA ECHCS Director. Advises and makes recommendations to the health Care system Director regarding the handling of media and community issues or concerns that have possible implications on the health care system. Prepares speeches for the Director upon request and provides other members of leadership relevant material for public presentation upon request. Initiates public relations campaigns based on issues, which are important to becoming the Employer of Choice. Evaluates the effectiveness and efficiency of public information programs for internal communications, media and community relations. Prepares news releases and photos for submission to regional and local publications and electronic media. Provides expertise in planning and implementation of special events, ceremonies, open houses, tours and other activities. Work Schedule:
07:
30 am to 4:
00 pm., Monday - Friday Compressed/Flexible:
Not Available Telework:
Available Virtual:
This is not a virtual position. Position Description/PD#:
Public Affairs Specialist/PD125180 Relocation/Recruitment Incentives:
Not Authorized Financial Disclosure Report:
Not required To qualify for this position, applicants must meet all requirements by the closing date of this announcement, 11/20/2020. Time-In-Grade Requirement:
Applicants who are current Federal employees and have held a GS grade any time in the past 52 weeks must also meet time-in-grade requirements by the closing date of this announcement. For a GS -12 position you must have served 52 weeks at the GS-11. The grade may have been in any occupation, but must have been held in the Federal service. An SF-50 that shows your time-in-grade eligibility must be submitted with your application materials. If the most recent SF-50 has an effective date within the past year, it may not clearly demonstrate you possess one-year time-in-grade, as required by the announcement. In this instance, you must provide an additional SF-50 that clearly demonstrates one-year time-in-grade. Note:
Time-In-Grade requirements also apply to former Federal employees applying for reinstatement as well as current employees applying for Veterans Employment Opportunities Act of 1998 (VEOA) appointment. You may qualify based on your experience as described below:
Specialized
Experience:
You must have one year of specialized experience equivalent to at least the next lower grade GS-11 in the normal line of progression for the occupation in the organization. Examples of specialized experience would typically include, but are not limited to:
work that involves experience with written and oral material, such as; speeches, news releases, news and feature articles, intranet/internet social media skills, responses to inquires that effectively convey information concerning programs and functions to any major organization; experience briefing news media representatives on organization's programs; advises senior level management on development of media campaigns, communication plans, and strategies,; effectively interacts with a variety of publics including news media representatives, Federal, State and Local government officials; gathering and interpreting data and making recommendations on public affairs strategies and policies, submitting reports and obligations in a timely manner. You will be rated on the following Competencies for this position:
Analytical ReasoningCompliance InspectionCreative ThinkingDecision MakingOrganizational Awareness Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religions; spiritual; community; student; social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience. Note:
A full year of work is considered to be 35-40 hours of work per week. Part-time experience will be credited on the basis of time actually spent in appropriate activities. Applicants wishing to receive credit for such experience must indicate clearly the nature of their duties and responsibilities in each position and the number of hours a week spent in such employment. Physical Requirements:
Work is generally sedentary with walking, standing and bending required during presentations, visits and tours of the health care system. Flexibility is required to accommodate events and activities occurring during other than normal business hours. Mobility is required in terms of staging and assisting staff with equipment and other materials. For more information on these qualification standards, please visit the United States Office of Personnel Management's website at https:
//www.opm.gov/policy-data-oversight/classification-qualifications/general-schedule-qualification-standards/.
- Department:
1035 Public Affairs - Salary Range:
$77,931 to $101,316 per year
Estimated Salary: $20 to $28 per hour based on qualifications.
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